What a pig, a goat and an eagle can tell us about the decline of traditional media

If the rise of social media — and specifically the explosion of “viral” content on networks like Facebook and Twitter — has done nothing else, it has certainly given mainstream media plenty of “user-generated content” to add to their dwindling repertoire of journalism. Almost every newscast seems to include a video of cute animals or some other clip that is making the rounds on the social web....